The Unifying Voice for Advertising

Established in 1905, the American Advertising Federation (AAF) is the only organization that includes members across all disciplines and career levels in advertising. Whether you're new to the fast-paced world of advertising or a seasoned professional, the AAF is for you. We're here to help you advance your career, build your connections and celebrate this ever-changing, amazing industry we work in.


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Jumpstart your career in advertising. The AAF has more than 200 chapters across the U.S. and 5,000+ student members.

For student members, the AAF provides valuable insights into the worlds of advertising, connections and even job opportunities that will help propel your advertising career. Are you a student or an educator in an advertising program at your college or university? Get in the advertising know by becoming a member of the AAF.

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Connect with a community of advertising pros. There are more than 40,000 professional members of the AAF representing 15 districts across three regions who are actively engaging in local, district, regional and national programs.

Being a professional member gives you access to invaluable resources, connections and advertising opportunities.


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Make an impact on the industry. More than 100 corporate members from the nation's leading advertisers, service providers, media companies, brands and agencies partner with the AAF.

Our corporate memberships are reserved for brands and businesses that wish to connect with and support all aspects of the advertising industry.


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American Advertising Awards

June 26, 2020
The Creative Spirit of Advertising


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AAF University

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Mosaic Center for Multiculturalism

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The AAF protects and promotes advertising at all levels of government through grassroots activities. Our nation-wide network monitors advertising-related legislation on local, state and federal levels.



The AAF takes pride in celebrating our industry and the outstanding professionals in it. From college students to advertising legends and outlandish creatives to brilliant media buyers, we proudly honor all of them through our advertising awards.


The Institute for Advertising Ethics is administered by the AAF in partnership with the Reynolds Journalism Institute and the Missouri School of Journalism and serves to inspire advertising, PR and marketing communications professionals to practice the highest personal ethics.

Programs & Events

The AAF hosts a variety of events throughout the year to help further members' careers, honor their work and engage them in all aspects of advertising.


Members of the AAF are part of a talented community of advertising professionals and gain access to connections, discounts, resources and continual education to help ensure you stay current in the industry.

Mosaic Center

The Mosaic Center for Multiculturalism implements all of the AAF's multicultural and diversity initiatives and is an established leader on multicultural marketing/advertising and inclusion issues.

Thought Leadership

The AAF’s Thought Leadership activities include panels, research and events in partnership with thought leaders and leading brands throughout the industry.





72andSunny creates cultural impact on behalf of brands. The company is recognized as one of Fast Company’s Most Innovative Companies 2015 and is a two-time “Agency of the Year” winner for Advertising Age and Adweek. With offices in Los Angeles, Amsterdam and New York, 72andSunny services clients including Activision, adidas, Axe, Carl’s Jr./Hardee’s, Carlsberg, Coors, Dropbox, ESPN, General Mills, Google, Samsung, Smirnoff, Sonos, Starbucks, Target, Tillamook and truth.

Clear Channel Outdoor

For over 110 years, Clear Channel Outdoor has helped build brands and shape the out-of-home industry. Clear Channel’s goal is to be a responsible member of the communities they serve by taking a proactive role in making out neighborhoods better places to live. 

The Walt Disney Company

The mission of The Walt Disney Company is to be one of the world’s leading producers and providers of entertainment and information. Using our portfolio of brands to differentiate our content, services and consumer products, we seek to develop the most creative, innovative and profitable entertainment experiences and related products in the world.


Mondelēz International empowers people to snack right in over 150 countries around the world. They are leading the future of snacking with iconic global and local brands such as Oreo, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum. They make and sell primarily snacks, including biscuits, chocolate, gum & candy as well as various cheese & grocery and powdered beverage products.