The AAF provides Ad Club leaders—Presidents and Executive Directors—resources to support their Club's initiatives. The array of content has been specifically designed to help leaders to promote Club programming, increase membership, and provide a valuable experience to the members.
 



Leadership Immersion: Training for Rising Professional Club Presidents & President-Elects

May 18, 2021

The AAF is proud to introduce Leadership Immersion, a deep dive into the AAF and your role as an upcoming club president. Plan to join us for a full day of learning, networking and idea sharing.

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Club Achievement Competition

Deadline to Submit: April 2, 2021

The AAF's Club Achievement Competition recognizes local advertising clubs for their initiatives in Club Operations, Cornerstone Initiatives & Events, Membership Development & Communications, Programs, and Public Service. The competition was established to honor the significant contributions of the AAF network of professional advertising clubs and to encourage excellence in areas of club operations that contribute to the strength of the AAF's member clubs.

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ADMERICA

June 7–11, 2021

ADMERICA is the American Advertising Federation’s annual conference met to enhance enthusiasm for the advertising industry and the leadership skills of our grass roots network. During this week-long virtual event, attendees can anticipate exceptional speakers, workshops and industry insight designed to elevate each person’s personal and professional approach to excellence. Attendance is open to all members and executive directors.

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Webinar

The Virtual Nature of It All: American Advertising Awards

Tips on how to run your 2021 American Advertising Awards program virtually.

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Webinar

Redefining Identity for the New Television Landscape

There’s no doubt that identity is the new oil of digital advertising—but how to find it, and keep it, is tricky. Join Innovid’s Chief Technology Officer, Tal Chalozin, as we break down the foundations for redefining identity for the new television landscape.

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Webinar

Moving Our Industry Beyond “Window Dressing” in Diversity & Inclusion

With Nancy Hernandez, President & Founder of ABRAZO. Diversity and Inclusion is the cornerstone for a successful and long-standing business model. To learn how to make intentional and purposeful decisions surrounding the workspace

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More Videos

Watch our webinars to learn how to more effectively lead your Ad Club. We also have video presentations on topics such as diversity, equity, and inclusion; and government affairs and policy.

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Webinar

Programming for Young Professionals

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Webinar

Operating Your Club Through the Coronavirus Pandemic

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Webinar

Compliance vs Commitment: How to Go Beyond Accessibility with Advertising & Disability

With Josh Loebner, Director of Strategy at Designsensory. Agencies and advertisers are taking greater strides to advance diversity, equity and inclusion, but how does disability fit in? Learn how you can move from compliance to disability commitments.

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Webinar

Finding and Preparing Future AAF Leaders

View Presentation Deck View Succession Planning Detail Watch Webinar

AAF University

A course video series for AAF Club Presidents and District Leaders to learn how to better run their clubs, communicate the value of AAF, develop future leader and much more.

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Mentorship

The AAF Mentorship Program connects Club Members with College Chapter Members for a guided three-month virtual mentorship relationship.

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Government Affairs & Policy

The AAF protects and promotes advertising at all levels of government through grassroots activities. We monitor and react to advertising-related legislation on local, state, and federal levels. Our network of corporate partners and 35,000 advertising professionals in 160+ local clubs are ready and able to engage with lawmakers on behalf of the advertising industry on tax, privacy, First Amendment and other issues of concern.

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Diversity, Equity, & Inclusion

The AAF's Mosaic Center for Diversity, Equity, & Inclusion in Advertising implements all of the AAF's diversity initiatives. Its mission includes the development of new programs to develop diverse talent and promote realistic portrayals of multicultural communities.

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Institute for Advertising Ethics

The Institute for Advertising Ethics (IAE) is a nonpartisan collaboration of consumers, government, academia, advertisers, agencies, and media platforms for enhanced ethics. IAE serves to inspire advertising, public relations and marketing communications professionals to practice the highest personal ethics in the creation and dissemination of commercial information to consumers.

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Research

Browse our catalogue of white papers and reports on the state of the advertising, marketing, and media industries.

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How-To Guides

A set of resources to help Club leaders bring meaning and value to AAF membership. The guides cover the following topics:

Advertising Education  Financial Management  Government Relations  Membership Management  Program Planning  Club Roster Administration  Club Import Template  AAF Quick Start Guide  

AAF Logos & Branding

Download the AAF's brand guide,  logos, and stationary template.

Download the Brand Guide  Download the Logos   Business Card Template  Letterhead Template