Chief Brand Officer, P&G
Marc Pritchard is responsible for P&G’s brand-building disciplines worldwide. He sets the Company’s multi-billion-dollar media, marketing, and advertising strategies, and leads marketing innovations that guide communication and brand building for P&G’s portfolio of trusted, quality brands.
Marc is a veteran of P&G for more than four decades, joining the company in 1982 as a cost analyst in the Paper Division, followed by a move into marketing in 1987 on the Sure antiperspirant/deodorant brand. He has 20+ years of progressive experience in the Beauty and Personal Care categories which earned his appointment to president of Global Cosmetics and Personal Care in 2003. Known for his pioneering approach to product, commercial, and operational innovation, Marc served as president of Global Strategy for two years, driving expanded productivity for P&G. He was appointed P&G’s chief marketing officer in 2008.
As P&G’s top brand builder, Marc believes in the power of brands to serve people with superior-performing products, while being both a force for growth and a force for good through community impact, equality and inclusion, and environmental sustainability. He continually leads P&G’s brand-building reinvention and is a leading voice in the media, marketing, and creative industry.
Marc has received a long list of industry honors in his role as P&G Chief Brand Officer. P&G was named Brand Marketer of the Decade by Cannes Lions in 2020. Marc was personally awarded the honor of 2020 Global Marketer of the Year by the World Federation of Advertisers, the American Marketing Association Hall of Fame in May 2022, Forbes CMO Hall of Fame in June 2022, the Association of National Advertiser’s American Education Federation Lifetime Achievement Award, the National Association of Black Owned Broadcaster Corporate Impact Award in October 2022 and MediaPost 2022 Executive of the Year.
Inductee, Advertising Hall of Fame
Last Updated: November 2023