The Unifying Voice for Advertising

Established in 1905, the American Advertising Federation (AAF) is the only organization that includes members across all disciplines and career levels in advertising. Whether you're new to the fast-paced world of advertising or a seasoned professional, the AAF is for you. We're here to help you advance your career, build your connections and celebrate this ever-changing, amazing industry we work in.


I am a...

Jumpstart your career in advertising. The AAF has more than 200 chapters across the U.S. and 5,000+ student members.

For student members, the AAF provides valuable insights into the worlds of advertising, connections and even job opportunities that will help propel your advertising career. Are you a student or an educator in an advertising program at your college or university? Get in the advertising know by becoming a member of the AAF.

Learn More

Connect with a community of advertising pros. There are more than 40,000 professional members of the AAF representing 15 districts across three regions who are actively engaging in local, district, regional and national programs.

Being a professional member gives you access to invaluable resources, connections and advertising opportunities.


Learn More

Make an impact on the industry. More than 100 corporate members from the nation's leading advertisers, service providers, media companies, brands and agencies partner with the AAF.

Our corporate memberships are reserved for brands and businesses that wish to connect with and support all aspects of the advertising industry.


Learn More



The AAF protects and promotes advertising at all levels of government through grassroots activities. Our nation-wide network monitors advertising-related legislation on local, state and federal levels.


The AAF takes pride in celebrating our industry and the outstanding professionals in it. From college students to advertising legends and outlandish creatives to brilliant media buyers, we proudly honor all of them through our advertising awards.


The Institute for Advertising Ethics is administered by the AAF in partnership with the Reynolds Journalism Institute and the Missouri School of Journalism and serves to inspire advertising, PR and marketing communications professionals to practice the highest personal ethics.

Programs & Events

The AAF hosts a variety of events throughout the year to help further members' careers, honor their work and engage them in all aspects of advertising.


Members of the AAF are part of a talented community of advertising professionals and gain access to connections, discounts, resources and continual education to help ensure you stay current in the industry.

Mosaic Center

The Mosaic Center for Multiculturalism implements all of the AAF's multicultural and diversity initiatives and is an established leader on multicultural marketing/advertising and inclusion issues.

Thought Leadership

The AAF’s Thought Leadership activities include panels, research and events in partnership with thought leaders and leading brands throughout the industry.



Listen to an array of professional development webinars featuring leaders in the industry. We offer webinars for advertising educators, students, professionals and government affairs affiliates.

Thought Leadership Blog

Hear from today's leading thinkers and and doers on trending topics, exclusive insights and thought provoking ideas. Our latest blog from Seth Kaufman of PepsiCo  discusses the keys to creating a culture within a company that inspires and encourages transformation.

Upcoming Events

Check out upcoming Thought Leadership events, including Twitter chats, speaker panels and conferences. Browse the recently posted recap photos from the AAF's Digital Conference.

Coming Soon!

Take your career to the next level with the AAF's upcoming events, panels and more!