Elias Plishner serves as Executive Vice President of Worldwide Digital Marketing for Sony Pictures Worldwide Marketing & Distribution, a unit of Sony Pictures Entertainment.
He leads a global team responsible for Worldwide Digital Marketing, which includes: Website Production, Mobile Marketing, Social Media, Online Video, Third-Party Digital Promotions, Online Editorial Partnernships, Digital Content Launches and Buzz Monitoring.
Elias has over fifteen years of digital expertise, including ten years at Universal McCann where he was a Senior Vice President, Worldwide Digital Marketing. At McCann, Elias supervised all digital marketing that was planned and bought through the Los Angeles office. He worked with a diverse and prominent portfolio of clients, including Boeing, Nestle USA and The Game Show Network, as well as Sony Pictures Entertainment, Sony Pictures Home Entertainment and Sony Electronics. For Sony Pictures, in particular, he worked on over 200 different film marketing campaigns.
Elias previously sat on the board of directors for the Los Angeles AdClub, ThinkLA, and speaks regularly at many industry events from iMedia to Digital Hollywood. He has also taught at several Southern California Universities on the topic of digital marketing.
In the last six years, Elias has been instrumental in the digital marketing and online outreach strategy for Stand Up 2 Cancer, an organization that has raised over $260 million for cancer research.
Elias earned his B.A. from the University of California at San Diego. He also completed his MBA degree studying Advertising and Marketing at the University of Southern California at the Marshall School of Business.
Last Updated: January 13, 2016