AdMall, a service division of SalesFuel for Media and Agencies, provides access to valuable marketing insights so your team can understand your clients’ businesses and industries and their customers’ wants and needs. AdMall will provide applicable research and insights for the 2023-2024 National Student Advertising Competition (NSAC) as it relates to the case study and client’s objectives via data available on a special password protected NSAC link. NSAC teams will have full access to the entire AdMall platform for the duration of the competition. As an NSAC research partner, AdMall sponsors the AdMall “Best Use of Marketing Research” Award at the National Student Advertising Competition Finals. This award includes a $1,000 grant and a trophy and is given to the finalist team that demonstrates the best use of marketing research in their NSAC presentation and plans book. The award will be presented at ADMERICA 2024. For access, faculty advisors for each participating institution must download and complete the non-disclosure agreement (NDA) found below and submit to AdMall Support team via email at [email protected]. Once received, the AdMall Support Team will email a signed NDA along with the appropriate data files for your team’s use. A tutorial will also be provided on how to effectively use the data. Complimentary access to AdMall will be granted to each institution until June 14, 2024.
AdMall, a research tool from SalesFuel, Inc. provides valuable marketing research forecasts, analysis and insights for more than 465 industry categories, enabling strategic advertisers and marketers to make the best decisions for the growth of their business.
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Last Updated: September 2023