The American Advertising Federation's Mosaic Council is an established infrastructure of national advertisers, general market and multicultural advertising agencies, media organizations and suppliers. As the advertising industry's premier think tank on diversity and inclusion, the council identifies best practices for achieving greater industry multiculturalism while advancing the common interest of all industry segments.
To create a foundation for the Mosaic Council’s work, the members have created the AAF’s Mosaic Principles. These Principles offer agencies and companies at-large the recommendations needed to institute common diversity practices that are essential to addressing the demands of our consumers.
The council's goals are threefold:
- To achieve greater workplace diversity within the advertising industry.
- To create opportunities for diverse suppliers and general market corporations to work together to create effective advertising campaigns and programs targeted towards multicultural markets.
- To prepare the industry's future leaders so they recognize the importance of a diversified workforce and multicultural marketing's impact on a company's bottom line.
The council serves as the advisory board to the Mosaic Center, which develops and implements the AAF's programs and policies to address the ad industry's diversity initiatives. Premier Mosaic Center programming includes the Most Promising Multicultural Students Program, the Mosaic Career Fairs and the Mosaic Awards, among others.
Chair: Danielle Austen, Managing Partner, CEO, fluent360
Singelton Beato, Chief Diversity and Engagement Officer, McCann Worldgroup
Kedma Brown, SVP Operations, ROAR–A Publicis Groupe Solution
Robert Camilleri, VP, Talent, Engagement & Inclusion, Publicis Groupe
Esther Franklin, EVP, Manager Director Strategy and Cultural Fluency, MediaVest/Spark
Felicia Geiger, SVP, Director of People and Culture, EGAMI Group
Karla Gray Mayers, SVP, Director, Supplier Diversity, BBDO
LP Green II, Group Publisher, CEO, Savoy Media Group
Kendra Hatcher King, VP, Planning, SapientRazorfish
Erica Jensen, Sr. Manager, Integrated Marketing Communications, General Mills
Ola Kudu, SVP, Executive Creative Director, Carol H. Williams Advertising
Karen List, Executive Director: Agency/Industry Relations & Sports Marketing, New York Times
Jason Magnus, VP, Talent & Inclusion, MDC Partners
Sallie Mars, Chief Operating and People Officer, McCann Worldgroup
Renetta McCann, Chief Talent Officer, Leo Burnett
Andrew Orcí, President, Orcí Advertising
McGhee Williams Osse, Co-CEO, Burrell Communications Group
Austin Patrick, Multicultural Integration Director, McCann Worldgroup
Max Rutherford, Vendor Partner Diversity Director/SBLO, GSD&M
Carol Sagers, Consultant, CHS Marketing Consultants
Jeff Sautter, SVP, Human Resources & Operations, BBDO
Debra Sercy, Joint CEO, Grace Blue
Sandra Sims-Williams, Chief Diversity Officer, Publicis Groupe
Tiffany R. Warren, SVP, Chief Diversity Officer, Omnicom Group, Inc; Founder, ADCOLOR
Carol Watson, President, Tangerine-Watson
Marcia Windross, Senior Director, Diversity & Inclusion, Interpublic Group
Constance Cannon Frazier, Chief Operating Officer
Ayanna Jackson, Assistant Vice President, Mosaic Center & Education Services