Advocacy

The AAF protects and promotes advertising at all levels of government through grassroots activities. Our nation-wide network monitors advertising-related legislation on local, state and federal levels. We put our members face to face with influential lawmakers while encouraging self-regulation as a preemptor to government intervention, when appropriate of course.  

VIEW THE WEBINAR
CCPA, Political Ads & Federal Privacy Legislation Prospects—What You Need to Know
A discussion of three of the most pressing initiatives on marketers’ minds today. First among them, an update to the forthcoming California Consumer Privacy Act as well as other state laws that have been enacted. Second, the prospects for a pre-emptive federal privacy law—with voices of support from both sides of the aisle—continue to grow with a more practical, pragmatic and reasonable approach in the works, as enveloped in the Privacy for America initiative. Third, a review of political ad transparency initiatives, namely the DAA About Political Ads program, with tips on how to implement as campaign season for the 2020 Election begins. 





Government Report

Government Report

Get caught up on legislative activity with this monthly, member-only newsletter that highlights recent legislation and related activity within advertising.
Advocacy

Regulatory Corner

Browse current initiatives the AAF is taking to work with federal, state and local legislators on issues concerning the advertising industry.
Advocacy

Legislative Alerts

Read Legislative Alerts that include updates and news on today's latest legislation activity.
Advertising Advocacy

Search Local Representatives

Reach out to your local representative by finding them here.
Advertising Advocacy

Search Local Senate Representatives

Reach out to your local Senate representative by finding them here.

Position Papers

Review our position papers and discover where we stand on controversial topics throughout the industry.

 


Day on the Hill

Advertising professionals from around the country will learn about the vital issues facing our industry and take to the halls of Congress to educate lawmakers about the vital role advertising plays in the U.S. economy.

RELATED CONTENT

Is Prescription Drug Advertising Really Harmful?

In response to a 2015 AdAge article, the AAF's EVP of Government Affairs, Clark Rector, discusses the highly regulated and scrutinized category of advertising: pharmaceuticals.

Senate Bill Limits Ad Deductibility

Senator Max Baucus, D-Mont., Chairman of the Senate Finance Committee released draft tax reform legislation that takes direct aim at advertising.

Ad Tax Deductibility Proposal Worse Than We Thought

Credible sources within the House Ways and Means Committee confirmed that not only does limiting the deduction for advertising costs remain on the table for tax reform, but that the proposal could be even worse than we feared.