October 11, 2006

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First Ever AAAA/AAF Supplier Diversity Trade Fair Sold Out


WASHINGTON, D.C., October 11, 2006—The first ever AAAA/AAF Supplier Diversity Trade Fair will be held on November 3, 2006, at the New York Athletic Club, N.Y., from 8:30 a.m. to 1:00 p.m. This event, co-sponsored by the American Association of Advertising Agencies and the American Advertising Federation, will bring advertising agencies and diverse suppliers together. In a unique twist on the traditional trade fair protocol, agencies will be the exhibitors and vendors will be the attendees. Twenty-two top American advertising agencies, including BBDO, Campbell-Ewald, Leo Burnett, McCann Erickson, MediaVest, Ogilvy & Mather, Saatchi & Saatchi and TBWA will be attending. Vendors will include a multitude of suppliers, with services such as printing, graphic design, photography, research and diversity training.

The AAAA/AAF Supplier Diversity Trade Fair is one of many efforts by the advertising industry to create a more multicultural business environment. This industrywide event, themed Expanding Ad Agency Supplier Horizons, will promote and support diversity within agencies and in agency relations by reaching out to minority suppliers. Businesses owned by African-Americans, Hispanics, Asian-Americans, Native Americans and women are encouraged to attend for the unique opportunity to meet face to face with the key buyers and sellers of goods from these premier agencies.

For more information and to register for the AAAA/AAF Supplier Diversity Trade Fair, visit www.aaaa.org.

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The American Advertising Federation (AAF), headquartered in Washington, D.C., acts as the "Unifying Voice for Advertising." The AAF is the oldest national advertising trade association, representing 50,000 professionals in the advertising industry. The AAF has a national network of 200 ad clubs located in ad communities across the country. Through its 215 college chapters, the AAF provides 6,500 advertising students with real-world case studies and recruitment connections to corporate America. The AAF also has 130 blue-chip corporate members that are advertisers, agencies and media companies, comprising the nation's leading brands and corporations. For more information, visit the AAF's Web site at www.aaf.org.

The American Association of Advertising Agencies is the national trade association of the advertising agency business. The 1,225 member agency offices it serves in the U.S. employ 65,000 people, offer a wide range of marketing communications services, and place 75 percent of all national advertising. The management-oriented association helps its members build their businesses, and acts as the industry's spokesman with government, media, and the public sector. For more information, visit www.aaaa.org.