AAF Position
We oppose efforts to widely ban vending machines and their advertisements in
schools. The AAF believes that school districts should decide on a case-by-case
basis if vending machines and other on-campus advertising are right for them. We
applaud voluntary self-regulation efforts by beverage companies to limit product
selections to appropriate age groups.
Opposition
Some groups, including the Center for Science in the Public Interest, would
like all products sold in vending machines to meet their nutritional standards.
Others decry marketing in schools as exploitative to children.
Legislation
In the past Congress, Sen. Tom Harkin, D-Iowa, introduced S. 1074: Healthy
Lifestyles and Prevention America Act (HELP America Act), which contained a
provision that would have granted the secretary of agriculture authority over the sale
of all food in public schools. Sen. Harkin may reintroduce this comprehensive
bill.
Action
In 2006, the Alliance for a Healthier Generation, a partnership of health
organizations and food companies, announced new beverage guidelines for products
sold in schools. The industry self-regulation agreement limits beverage portion
size and calorie count in schools, based on school level, and establishes
guidelines for specific kinds of beverage products that may be sold.
Last updated: August 2007