Past Recipients
2012 Winners
2011
Corporate Leader: Procter & Gamble
Industry Influential: John B. Osborn, President and Chief Executive Officer, BBDO New York
Industry Career Achiever: Mary Baglivo, CEO New York and CEO/Chair of the Americas, Saatchi & Saatchi
Trendsetter: Josie Thomas, Senior Vice President and Chief Diversity Officer, CBS
Role Model: Michele Thornton, Senior Director Emerging Partnerships, Turner Broadcasting – CNN
Educator: Felicia Geiger, Vice President and Director of Diversity and Inclusion, Deutsch Inc.
Pioneers of Diversity: The TORCH Program; BET; Allstate
Multiethnic Advertising Campaign
Agency: UniWorld Group, Inc.
Client: US Marine Corp
Campaign: Where I'm From
Multiethnic Talent in Advertising
Agency: McCann Worldgroup
Client: Weight Watchers
Campaign: It's a New Day
Multiethnic Media Usage
Agency: interTrend Communications
Client: State Farm
Campaign: “I'm Connected”
Multiethnic Interactive Media
Agency: IW Group, Inc.
Client: MetLife, Inc.
Campaign: Chinese Dragon
Multiethnic Supplier Partners
Corporation: Interpublic Group
Multiethnic Student Programs
Organization: The One Club
Program: One Club Creative Boot Camp
Workforce Diversity
Agency: Leo Burnett
Campaign: Agency Identity and Inclusion Program
2010
Corporate Leader: Michael I. Roth, Chairman & CEO, Iinterpublic Group
Industry Influential: Tim Love, Vice Chairman, Omnicom Group, Inc.
Industry Career Achiever: Carol Sagers, Director of Strategy, McDonald's USA
Trendsetter: Saul Gitlin, Executive Vice President of Strategic Marketing Services/ New Business, Kang & Lee Advertising
Role Model: Michael Gray, President & Owner, G+G Advertising
Educator: Minerva Garcia, Director of Diversity, DDB New York
Pioneers: Johnson & Johnson; The New York Times; Roy Eaton, Former VP, Music Director, Benton & Bowles
Multiethnic Advertising Campaign
Agency: Burrell Communications Group
Client: American Airlines ®
Campaign: BlackAtlas.com. Your Passport to the Black Experience Worldwide
Multiethnic Talent in Advertising
Agency: McCann Erickson New York
Client: The ADCOLOR® Industry Coalition
Campaign: Call for Entries The 2010 ADCOLOR® Awards
Multiethnic Media Usage
Agency: interTrend Communications
Client: State Farm Insurance
Campaign: “Bollystar”
Multiethnic Interactive Media
Agency: General Mills
Client: Hispania Public Relations
Campaign: La Receta de Mi Cocina
Multiethnic Interactive Media
Agency: interTrend Communications
Client: JCPenney
Campaign: "ISA" Back -To-School
Multiethnic Supplier Partners
Agency: MEC and SWK Partners
Client: MEC and SWK Partners
Campaign: MEC and SWK Partners
Special Recognition Award
Agency: 135th Street Agency, LLC
Client: City of Miami
Campaign: LOVE ‘N HAITI
Client of the Year
Company: McDonald’s
2009
Multiethnic Advertising Campaign
Company: Sanders\Wingo Advertising
Client: AT&T
Campaign: Not Just
Multiethnic Media Usage
Company: interTrend Communications
Client: JCPenney
Campaign: Double Happiness
Multiethnic Interactive Media
Company: Dieste Inc.
Client: HP
Campaign: HP Insider
Multiethnic Supplier Partners
Company: Draftfcb
Program: Supplier Diversity Conference
Employee Diversity Program
Company: Valassis
Program: Advancing the Diversity Vision: 2008 and Beyond
Student Diversity Program
Company: McCann Erickson
Program: Mc2 MEGA Program
Workforce Diversity
Company: BBDO New York
Program: Building A Diverse Future
2008
Multiethnic Advertising Campaign
Company: Burrell Comunications (Lead Agency)
Carol H. Williams Advertising (Tour/Events)
Griot (POS)
Bridge Worldwide (Online)
Client: Procter & Gamble Mulitcultural Development Organization
Campaign: My Black Is Beautiful
Multiethnic Media Usage
Company: interTrend Communications
Client: State Farm Insurance
Campaign: Intersections “I’m Here” – Anthem – Asian Indian
Multiethnic Interactive Media
Company: interTrend Communications
Client: Toyota
Campaign: The Director’s Chair
Multiethnic Supplier Partners
Company: Wal-Mart Stores, Inc.
Program: Wal-Mart Stores, Inc. Supplier Diversity Program
Employee Diversity Program
Company: The Home Depot
Program: Diversity & Inclusion Program
Student Diversity Program
Company: BBDO
Program: Allen Rosenshine Minority Education & Training Fund
Workforce Diversity
Company: Ogilvy & Mather New York
2007
Multiethnic Ad Campaign
Burrell Communications Group/Olay
Multiethnic Media Usage
Turner Broadcasting Systems Inc./TBS
Multiethnic Interactive Media
Starcom MediaVest Group NY/Coca-Cola
Workforce Diversity Program
Starcom MediaVest Group – Chicago
&
Gannett Co., Inc.
Student Diversity Program:
THE LAGRANT FOUNDATION
Multiethnic Supplier Partners:
Diversity in Promotions, LLC/ Toyota Motor Engineering & Manufacturing, North America, Inc.
2006
"Advertiser/Agency of the Year"
Verizon "Realize" Campaign/Burrell Communications
Multicultural Ad Campaign
Tyson Foods/E.Morris Communications
Multicultural Media Usage
Verizon Corporate Brand/La Agencia De Orcí
Multicultural Supplier
No Winner
Employee Diversity
Valassis
Workforce Diversity
McDonalds/DDB Worldwide – Chicago
Multicultural Student Career Development
DDB Worldwide/NY
2005
Workforce Diversity
DaimlerChrysler
Multicultural Ad Campaign
Inbev – Lápiz Integrated Hispanic Marketing
Johnson & Johnson – Lowe Worldwide
Multicultural Media Usage
Tyson Foods
Multicultural Supplier Partners
Staples
Student Diversity Program
BrownPartners Multicultural Marketing
2004
Workforce Diversity
Cox Media
Multicultural Ad Campaign
Ortho Biotech-Procrit-Anderson DDB, Toronto
Allstate Insurance-Kang & Lee Advertising
United States Navy-Campbell-Ewald-Global Hue-Accentmarketing
Procter & Gamble-Pantene Relaxed & Natural-Carol H. Williams-Grey
Advertising
Multicultural Media Usage
MasterCard
Multicultural Supplier Partners
DaimlerChrysler
2003
Corporate Honorees
Pepsi Cola North America
Kraft Foods, Inc./Post Cereals
Spirit of Progress Honorees
Filipinas Magazine
Hispanic Business Inc.
Central City Productions, Inc.
Advocacy Honorees
U.S. Congressman Robert Menendez, Democratic Caucus
U.S. Congresswoman Carolyn Kilpatrick
Commissioner Mozelle Thompson, U.S. Federal Trade Commission
2002
Corporate HonoreesAmerican Family Insurance
McDonald's Corporation
Pepsi Cola North America
Individual Honorees
Eduardo Caballero, Caballero Television & Caballero Spanish Media
Clarence Smith, Essence Communications
2001
Corporate HonoreesLeo Burnett U.S.A.
Lincoln Mercury
PepsiCo
The Procter and Gamble Company
United States Postal Service
Verizon Communications
Individual Honorees
David Bell, The Interpublic Group of Companies
Joaquin Blaya, Radio Unica
John H. Johnson, Johnson Publishing Company
Arthur Liu, Multicultural Radio Broadcasting, Inc.
Robert L. Wehling, The Procter & Gamble Company