SCHEDULE


(subject to change)

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Saturday | Sunday | Monday | Tuesday

Saturday, June 7

 
8:00 a.m. – 5:30 p.m. Registration
9:00 a.m. – 5:00 p.m. Executive Directors Seminar
1:00 p.m. – 1:30 p.m. National Student Advertising Competition (NSAC) Volunteer Orientation
2:00 p.m. – 3:00 p.m. NSAC Registration (Presenting Teams and Advisers ONLY)
3:00 p.m. – 4:30 p.m. NSAC Student Orientation & Workshop
3:00 p.m. – 5:30 p.m. Ad 2 Idea Exchange
4:00 p.m. – 5:00 p.m. NSAC Judges Orientation
5:00 p.m. – 6:00 p.m. NSAC A/V Rehearsal


Sunday, June 8

 
7:30 p.m. – 5:30 p.m. Registration
7:30 a.m. – 6:00 p.m. NSAC Day 1
Sponsored by AOL
8:00 a.m. – 9:45 a.m. Council of Governors Meeting
9:30 a.m. – 11:30 a.m. ADDY® Awards Workshop
10:00 a.m. – 11:30 a.m. Ad 2 Business Meeting
11:30 a.m. – 12:15 a.m. Pre-Lunch Cocktail Reception
12:30 p.m. – 2:30 p.m. Opening Luncheon: Salute to AAF Achievers
3:00 p.m. – 5:00 p.m. District 19 Meeting
3:15 p.m. – 4:15 p.m. District Meetings
4:30 p.m. – 5:30 p.m. Regional Meetings


Monday, June 9

 
8:00 a.m. – 5:30 p.m. Registration
8:00 a.m. – 10:00 a.m. NSAC Day 2
Sponsored by AOL
8:30 a.m. – 10:00 a.m. Ad Expo 2008 Grand Opening and Continental Breakfast
8:30 a.m. – Noon ADDY Awards Committee Meeting
10:00 a.m. – 11:15 a.m. Advertising Forum: "Green Vs. Green: Can Corporate Profit Follows Social Responsibility"
Allison Arden, Publisher, Advertising Age & Creativity
Katherine Benoit, Corporate Marketing Director, General Motors
Tim Love, Vice Chairman, Omnicom Group Inc.
Wally Snyder, President & CEO, AAF
Doug Wood, Chairman, Advertising, Technology & Media Group, Reed Smith LLP
10:00 a.m. – 11:30 a.m. Division I Networking Session
11:45 a.m. – 1:45 p.m. General Session Luncheon
Keynote: : "As the Industry Turns
Stuart Elliott, Advertising Columnist, The New York Times
Announcement of NSAC Winners and Presentation by Winning NSAC Team
Hosted by The New York Times
2:00 p.m. – 3:00 p.m. Advertising Forum: "The Agency Model Gets Loose"
Frank Cooper, VP, Marketing, CSD Flavors, Pepsi-Cola North America
Bill Gray, Co-CEO, Ogilvy North America
Tariq Hassan, SVP, Managing Director of Account Planning, Element 79 Partners
Cassie Hughes, Co-Founder, Strategy Director, Grow Marketing
John Osborn, President & CEO, BBDO New York
3:15 p.m. – 4:15 p.m. Advertising Forum: "Legal, Legislative, and Regulatory Issues"
Steve Bergerson, Advertising Law Attorney, Fredrikson & Byron P.A.
Jeff Edelstein, Partner & Co-Chair, Advertising, Marketing & Media Practice Group, Manatt Phelps & Phillips LLP
Jill Meyer, Partner, Frost Brown Todd
Carla Michelotti, EVP/General Counsel & Director of Government Affairs, Leo Burnett Worldwide
2:00 p.m. – 6:00 p.m. Ad 2 Public Service Competition
2:30 p.m. – 3:15 p.m. Students and Judges Review the 2008 NSAC
3:00 p.m. – 4:15 p.m. Mosaic Council Executive Committee Meeting
3:00 p.m. – 4:15 p.m. NSAC District Coordinators Meeting
3:15 p.m. – 4:15 p.m. Advertising Forum: "Traditional Meets Online Media: Neither Blinks"
Andrea Brown, Vice President, Media and Marketing, DunnhumbyUSA
Jon Diament, Senior Vice President/General Sales Manager, CNN
Peggy Green, Vice Chairman, Zenith Media USA
Denise Warren, SVP & Chief Advertising Officer, The New York Times Media Group
Pam Zucker, Executive Vice President, Marketplace Ignition, MediaVest USA
3:30 p.m. – 5:30 p.m. NSAC Recruiters Expo
4:30 p.m. – 6:30 p.m. AAF National Board of Directors Meeting
5:30 p.m. – 7:00 p.m. Cocktail Reception in Ad Expo 2008


Tuesday, June 10

 
7:45 a.m. – 8:30 a.m. Academic Committee Meeting
8:00 a.m. – 5:30 p.m. Registration
8:30 a.m. – 10:00 a.m. General Session Breakfast
Hosted by the Kellogg Company

Keynote: "The Role of the AAF in the Midst of Marketing and Media Metamorphosis"
Murray Gaylord, VP, Marketing, NYTimes.com
9:00 a.m. – 1:00 p.m. Ad Expo 2008
10:15 a.m. – 11:30 a.m. Advertising Forum: "Sports Marketing: Game On"
Ed Baker, Publisher, Sporting News
William Pate, Chief Marketing Officer, Retail Markets, Career Sports Entertainment
Annis Lyles, Vice President of Media and Interactive, The Coca-Cola Company
Derek Schiller, Executive Vice President, Sales & Marketing, Atlanta Braves
Kathie Vu, VP, Corporate Partnerships, LPGA
10:15 a.m. – 11:30 a.m. Advertising Forum: "Control Issues: Consumer-Generated Content and More"
Hugh Boyle, Head of Digital: Europe, Asia, & Middle East, OgilvyAction
Mike Kelly, Media Advisor, Eyeblaster
Maureen Schumacher, Sales Director, Google Inc.
Josh Spear, Founding Partner, Global Creative Director, Undercurrent
Andrew Smith, SVP & Director of Interactive, Saatchi & Saatchi
10:15 a.m. – 11:30 a.m. Club Management Workshop: "How Can They Sue Us? We're a Nonprofit Board!"
George Schalick, RPLU Assistant Vice President, Underwriting, Philadelphia Insurance Companies
Reed Booker, Assistant Vice President, Marketing, Philadelphia Insurance Companies
10:15 a.m. – 11:30 a.m. Club Management Workshop: "How'd They Do That?"
11:00 a.m. – 12:30 p.m. Ad 2 Board of Directors Meeting
11:00 a.m. – 11:30 p.m. Reception
12:15 p.m. – 2:15 p.m. General Session Luncheon

Keynote: "Size Matters"
Keith Reinhard, Chairman Emeritus, DDB Worldwide
Allen Rosenshine, Chairman Emeritus, BBDO Worldwide

Keynote: "Keep Connecting"
Wally Snyder, President and CEO, AAF
2:30 p.m. – 5:30 p.m. Club Management Roundtables
6:30 p.m. – 7:30 p.m. ADDY Awards Pre-Gala Reception
7:30 p.m. – 9:30 p.m. ADDY and Student ADDY Awards Dinner, Show and Gala
Go to www.addycompetition.org for more information on the world's largest and arguably toughest creative competition! And join the AAF staff, board of directors and your fellow members for a special tribute to retiring president Wally Snyder.
9:30 p.m. – 11:30 p.m. ADDY After-Party