Lauren Amsterdam

Co-Owner, Executive Creative Director, Amsterland

Lauren has a history of innovating highly successful brand positioning, marketing, advertising and digital and design. Strengthening big brands, growing smaller ones, Lauren creates exceptionally praised brand interactions and marketing for companies like The Ritz-Carlton, Coca-Cola, Mazda, Iams Pet Foods, OppenheimerFunds, and many non-profits such as RobinHood Foundation and Westchester Children’s Museum. Her groundbreaking work comes to life in all facets of marketing, from logo and brand design, advertising, collateral, social media marketing, and all digital platforms such as websites and mobile apps. When the iPhone and iPads were launched, so were her apps for clients such as Deepak Chopra and Franklin Covey. As one client put it, “Lauren defines creativity, and when she delivers her work, it feels like Christmas day.”

Along the way, Lauren has been the delighted recipient of numerous professional awards including Clios, London Internationals, Print Magazine and Communication Arts awards, and her work has been featured in scores of publications such as the New York Times, Mashable, WIRED and more. She has been honored as a 40 Under 40 Rising Star, recipient of the cherished “Head, Heart & Funny Bone Award,” but the title she values most is the one deemed by her daughter as “Best Mom on the Planet.”

2017 National Judge, American Advertising Awards

Last Updated: April 2017