National Student Advertising Competition

National Student Advertising Competition



Last year, the NSAC corporate sponsor, Snapple, challenged student teams to develop innovative business solutions to enable the brand to better connect with audiences across the United States and expand consumer reach. After creating a written campaign proposal and 20-minute presentation, and winning district competitions and advancing from semi-finals to the finals, the final eight teams competed at the Disneyland Resort in Anaheim, CA. Judges for the final competition included executives working on the Snapple brand at the Dr Pepper Snapple Group and from its creative agency Deutsch Los Angeles.

1st Place Winner

University of Virginia

2nd Place Winner

West Texas A&M University

3rd Place Winner
Ringling College of Art and Design

The George Washington University
Purdue University-Calumet
St. John’s University
University of California Berkeley
Webster University 

Best Use of Market Research Award
University of Virginia
presented by AdMall for Agencies

Best Plans Book Award
Ringling College of Art + Design
presented by Experian Marketing Services

Best Presenter Award
Amanda Koontz, West Texas A&M University
presented by Bolton-MacVicar