The Advertising Hall of Achievement is the industry's premier award for outstanding advertising professionals age 40 and under. The American Advertising Federation established this program in 1993 as a way to recognize young talented individuals who are reinventing the profession of advertising.
The Advertising Hall of Achievement includes members whose expertise span across all facets of the advertising industry—from the publishing world to the online digerati. These superstars are change agents who make headlines and continue to shape the future of advertising.
The mission of the Advertising Hall of Achievement is "to recognize young advertising professionals who are making a significant impact on the industry, through their leadership, career achievements and personal characteristics that inspire others to excel. Membership to the Advertising Hall of Achievement bestows the responsibility to continue this leadership role in attracting, developing and retaining talent in the advertising industry. To aid in this goal, members are committed to mentoring opportunities and other endeavors including the national AAF's events and programs."
To begin the process of gathering a highly qualified group of candidates, the AAF issues an annual nationwide call for nominations. The nominations are then submitted to the Council of Judges. This distinguished panel, representing all disciplines of the advertising industry, assembles to evaluate and recommend those individuals most deserving of induction. With so many excellent nominees to consider, the selection process is both difficult and gratifying.
Jack Avrett Volunteer Spirit Award
In 1996, the AAF added the Jack Avrett Volunteer Spirit Award to complement the Hall of Achievement. The award was named in honor of the late Jack Avrett, a visionary dedicated to the well-being of the advertising industry. A volunteer extraordinaire, he was always willing to join a committee, spearhead an initiative and get things done. He inspired fellow executives to do the same.
This special award is given to a young industry executive who demonstrates the principles of the Advertising Hall of Achievement and is committed to exceptional public service that extend beyond that of his/her accomplished peers contributing to the betterment of the advertising industry and their community.
Candidates are selected from the Hall of Achievement nominations at the discretion of the Council of Judges that may choose not to select someone in any given year.